News | Bon Group Oy

09.04.2025 | RELEASE

A new direction for Vanajalinna under the leadership of top chef Tuomas Vierelä - aiming for a top 50 listing and the status of Finland's best hotel restaurant

Bon Group Oy and Vanajanlinna Group Oy merged in March 2025, and as part of the growth story, top chef Tuomas Vierelä will become the Head Chef of Vanajanlinna from August 2025. Vierelä brings the vision and expertise that will take the restaurant to a new level.

Vanajanlinna Group merges into Bon Group Oy

Vanajanlinna Oy, one of Finland's best-known B2B travel companies, merged with growth company Bon Group Oy on March 16, 2025. At the same time, Bon Group Oy will expand into a nationwide experience hospitality group.

Kalle Rovanperä and Fredman Capital step in to drive the growth of Pro Restaurants Oy, aiming to build Finland's largest privately-owned restaurant group, Bon Group Oy.

The group has grown into a network of 11 restaurants in just one year, with a target of reaching €50 million in revenue by 2033.